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How to hire a website expert

The 24 elements you need to be clear about to stay on budget

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12 Strategic Elements 

YOUR

BUSINESS

 
What you do
1
 
Current situation
2

Your goals
3


 YOUR
 CONTENT


 
Products/Services
Free, Paid
4

Individual assets
Pages, opt-ins, ...
5

Design
Style, Approach
6


 YOUR
 TOOLS


Tools you have
Website, Hosting, ...
7
 
New tools needed
Business requirements
8

Integrations
Testing, Evaluation
9


YOUR
BUDGET



Tools
Domain, Website, ...
10

Marketing
Ads, Freelancers, Courses
11
 
Time
Hours per week
12

12 Actions


CREATION

 
Setup & learning
Tools, Market, Strategy
13
 
Create assets
Publishing
14
 
Test & feedback
Business, Content, ...
15


MARKETING

 
Free 
Organic, Social, Email
16
 
Ads
Google, Facebook, etc
17
 
Partnerships
Direct, Affiliates
18


ENGAGEMENT

 

Manually
19
 
Automated
20
 
Advanced
21


DELIVERY

 
Onboard
22
 
Deliver
23
 
Capture feedback
24

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