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Last Updated: September 7, 2023

Thrive Quiz Builder alternatives for surveys, quizzes, questionnaires or scorecards

Quizzes, surveys and scorecards are great tools to generate qualified leads and help our audience learn about our business methodology.

There are many great tools to choose from, I personally use Thrive Quiz Builder for WordPress, but there are other great tools available too to build quizzes, questionnaire or forms.

In this post, I go over other options.  Some have unique features than can be provide your leads with a great impression of your business.

Here's my shortlist:


Marquiz is a quiz building tool used by thousands of clients.  Over 260,000 quizzed have been built using their platform.

They support images, text fields, date selection, number ranges and other types of fields.

They have logic branching, custom results, conversion triggers and a lot of templates.

It's normally priced from $19/month to $99/month.
But they have a current promotional plan (valid for a limited time) at $49 (Pay once and get lifetime access).

Special pricing expires in:

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The promotional plan includes:

  • Unlimited questions
  • Unlimited quizzes
  • Up to 1,000 leads per month
  • Plus 15 other features


ScoreApp is one of the few tools that can send a gorgeous PDF to people filling out the quiz.

I have discovered ScoreApp through Daniel Priestley's Facebook group. I read Daniel's Key Person of Influence and Oversubscribed books 4 years ago, and it changed my approach to business.

He wanted to build a tool with very specific features. He helped shape the design of ScoreApp.

Design of the PDF being emailed out

One unique feature I have found nowhere else is the PDF scorecard that can be emailed out to your prospects.

They are easily customizable from their platform and the design is top notch.

You can see and take the Key Person of Influence scorecard.
You can take the ScoreApp LAPS scorecard.

Where you can use in your marketing strategy

  • On your website homepage
  • In your email signature
  • On your Facebook bio
  • For a marketing campaign
  • In your podcast
  • In a live event

How it can be beneficial to your audience

  • It can help your audience identify their pains and problems

How it's beneficial to your own business

  • Qualify precisely your leads
  • Understand your customers or clients

The biggest trend in brand and business [...]for the next five years is going to be quizzes and scorecards to capture information about you and then feeding back insights that are relevant. 
-Daniel Priestly

Starter Plan: £25/month
Advanced Plan: £95/month.  


Phonic has a feature I have seen nowhere else.  

They allow your visitors or users to record an audio or video clip.  They can even record their screen.  

It's all done via the browser, so no software or extension to download (thanks to the RTP protocol).

Free plan available.


Outgrow has a large selection of templates, here's an exemple a a product chooser.

Outgrow is more than a quiz tool.  It allows to create a lot of interactive elements for your website: calculators, quizzes, surveys, chat bots, polls, giveaways and assessments.

If you are looking for a flexible option, they might meet your requirements.

Free Plan available.


SurveySparrow is more of an enterprise solution.  It has APIs, 360 Analytics, and more of an Omni-channel Experience Management Platform as they mention on their website.

If you are looking for an enterprise-grade solution, they might meet your requirements.

In January 2021, SurveySparrow have added new questions types: Opinion Scale, Rank Order, and Signature Question Types.

Limited Personal Plan starting at $0/month


Involve.me positioned themselves as an interactive funnel builder.

They have: Lead generation quizzes, Personality Tests, calculators, payment Form, Survey, Lead Page, Online Form, LinkList.

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Denis Ethier

I help startups and established businesses communicate the value of what they do using design, copywriting and the latest tools.

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